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Showing posts with label Entrepreneurship. Show all posts
Showing posts with label Entrepreneurship. Show all posts

Saturday, January 25, 2025

Competing in the 21 Centry Consumer Market

 


Competing in the 21 Centry Consumer Market


How Black America are being Used


Do you remember In Living Color, Rock, New York Undercover, South Central? Do you remember what network those shows were on? Yes it was Fox and guess who owns Fox Television Network? Oh yes it’s Rupert Murdock. How did Fox News get started? The content was built on black viewership without any Blacks having a stake in the ownership. Who owns Tubi Television? Tubi Network is owned by Fox Corporation. They acquired Tubi in March 2020 for $440 million. Since then, Tubi has become a significant part of Fox's digital streaming strategy. Why do we contribute to our own demise?  


Now we are moving from TwitterX and or Facebook to BlueSky but the people who own BlueSky are the same people who created Twitter and as much as we are using the medium and giving it content as well as boosting its algorithm, they are making millions yet not one board member or owner investor is Back. Again, why do we contribute to our own demise?  

 


The transition from a manufacturing market to a consumer Market 


The transition from a manufacturing market to a consumer market began in the late 19th and early 20th centuries. This shift was driven by the Industrial Revolution, which introduced mass production techniques and led to the rise of consumer goods. The availability of affordable products and the growth of advertising also played significant roles in this transition. However, today, the manufacturing industry in the United States has undergone significant changes over the past few decades. First, Global Competition: U.S. manufacturers have faced stiff competition from countries with lower labor costs, such as China and Mexico. This has led to some companies relocating their manufacturing operations overseas. Technological Advancements: The industry has seen a shift towards automation and advanced manufacturing technologies. This has increased productivity but also reduced the number of traditional manufacturing jobs.


Economic Contribution: Despite these challenges, manufacturing remains a vital part of the U.S. economy. As of 2025, it contributed $2.9 trillion to the U.S. economy and supported millions of jobs. 


Those jobs are saturated in a consumer base market in the form of online sellers. The make-up of online sellers is quite diverse and can vary based on factors such as the type of products they sell, their target market, and their business model. Here are some key aspects:


  1. Individual Entrepreneurs: Many online sellers are individuals who start their own businesses, often selling niche products or handmade goods. Platforms like Etsy and eBay are popular among these sellers.


  1. Small Businesses: Small businesses also use online platforms to reach a wider audience. They might sell a variety of products, from clothing and accessories to electronics and home goods.


  1. Large Corporations: Major brands and retailers have a significant online presence, selling a wide range of products through their own websites and third-party platforms like Amazon and Walmart.


  1. Dropshippers: These sellers don't keep inventory themselves. Instead, they partner with suppliers who ship products directly to customers. This model is popular on platforms like Shopify and AliExpress.


  1. Affiliate Marketers: These sellers promote products from other companies and earn a commission for each sale made through their referral links. They often use blogs, social media, and YouTube channels to reach potential customers.


  1. Subscription Services: Some online sellers offer subscription boxes, where customers receive a curated selection of products on a regular basis. This model is popular in industries like beauty, snacks, and books.


  1. Marketplace Sellers: Sellers on platforms like Amazon, eBay, and Etsy who list their products for sale. These platforms provide the infrastructure and customer base, while sellers handle the listing, marketing, and shipping.


This is why I want to talk about Fanbase and the Fanbase app; Fanbase and the Fanbase app is a next-generation social media platform designed to empower content creators. Here are some key features:


Monetization: Users can earn money from day one by creating and sharing content. This includes videos, images, live streams, audio, and stories2.


Subscriptions: Fans can subscribe to creators for exclusive access to premium content, providing a direct way for creators to earn recurring income.


Love Currency: Users can show appreciation for content by sending "Love," which has real-world value and can be converted to money.


Community Building: The app includes features like Audio Rooms and interest-based communities called Camps, where users can interact and engage in real-time.


Ad-Free Experience: Fanbase is an ad-free platform, ensuring a better user experience without interruptions.


Fanbase app was created by Isaac Hayes III. He founded the app in 2019 with the goal of providing a platform where content creators could monetize their work directly. Hayes III, who is also the son of the legendary R&B icon Isaac Hayes, noticed a gap in the social media market for content creators and aimed to fill it with Fanbase. It is designed to be a space where creators can truly be themselves and build a community without the limitations often found on other social media platforms. There is a stock option however, you don't have to buy stock to make money using the Fanbase app! Fanbase allows users to monetize their content directly through subscriptions and audience engagement. Users can charge their audience from $2.99 to $99.99 a month for exclusive access to photos, videos, audio chat rooms, and long-form content.


However, if you're interested in potentially benefiting from the company's growth, you can choose to invest in Fanbase's equity crowdfunding campaign. This is optional and separate from the content monetization features. I tell you this because in a few short months you are going to need a new platform to get news, information and factual information as well as a medium to sell products.